It’s possible that the fictional character Dracula as developed by Bram Stoker and epitomized by Bela Lugosi created such an archetypical boogyman that alternate interpretations of the blood-sucking undead tend not to be met with much success. Yet with the recent transformation of the undead from the traditional fiction of the zombie into the current brain-eating rage that is in all the movies and generating cute but boring knock-offs of some of the greatest novels of all time, the vampire now has enough space and time to change himself (herself, itself, theirselves).
Yes, let the zombies go bump in the night, rampage whole towns and shopping malls, but let the vampires be reborn. Many years ago I read Interview with a Vampire: it was good and brought a certain freshness to the subject that Hammer could never provide. But then Anne Rice got too enamored by blood and lace and half-way through the second volume I completely lost interest, never to read another Rice novel … never, ever, ever.